Accurate, timely information can be a powerful tool to mitigate harmful effects of air pollution. While national guidelines for environmental risk communication – based on risk and crisis communication principles – exist, little is known how these are operationalized, nor about the effectiveness of existing communication efforts. Moreover, a growing literature on environmental health literacy suggests that communication about environmental risks must move beyond individual behavior education to empower communities to mobilize to reduce environmental threats.
Shining Souls decided to spread awareness by creating a Nukkad Natak in association with Action Drama Creations and sharing it with affective caption in New Delhi. Nukkad Natak based on Awareness Against Pollution. .
It was watched and appreciated by onlookers present there who stopped to witness this street play for creating awareness against pollution.